From WooCommerce to Shopify 2.0

Purely Professional

2023

Development, Design & Strategy

A powerful future platform and optimized user journey

Purely Professional is a Danish beauty brand with series of pure care products for skin and hair. They are an innovative family business that has as much passion for their customers as their products. They are driven by curiosity, stubbornness and the desire to produce products they themselves are dreaming of using.

At Mercive, we have migrated them from an old and locked WooCommerce solution to a flexible Shopify webshop, where the possibilities for the future are endless.

Migration to the best E-Commerce platform

We started our collaboration with Purely Professional by investigating their needs for a modern E-Commerce platform. Our goal was to ensure that our solution could meet their expectations. After careful consideration, it became clear that Shopify was the perfect solution that not only met their requirements but also gave them the flexibility to handle operational tasks themselves in the future.

We then designed a new brand universe for Purely Professional, which should improve the user experience, highlight the products and simplify access to information. After successful approval of the wireframe design, we undertook a comprehensive migration that also included porting an existing loyalty system. However, it turned out that it was time to upgrade to a new and better solution. That's why we built a new loyalty system in Rivo.IO and migrated it together with Shopify to deliver the best experience to their customers.

An elevated brand universe and an improved user experience

By choosing Shopify as our foundation, we have not only met Purely Professional's requirements, but also created an extraordinary E-Commerce experience. Our design strategy has elevated the brand universe and significantly improved the user experience, making it easier for visitors to find information and explore products. The successful migration and upgrade of the loyalty system in Rivo.IO has strengthened Purely Professional's position in the digital world.

We are proud to have delivered not just a solution, but a complete transformation that creates value and exceeds expectations for both Purely Professional and their customers.

Optimized webshop generates strong growth

logologo
Copenhagen Office

Vestergade 18E, 3.
1456 Copenhagen
CVR: 43399233

Follow us

LinkedIn
Instagram

Privacy Policy
Copyright © 2024. Mercive. All rights reserved.